Cost the real product
Build landed costs, distinguish markup from margin and find a pricing floor before choosing a price.
Start Selling Online Series · Pricing, profit & cash flow
Sold Out. Still Broke?
By THE KNOWLEDGE CONCIERGE · 60 pages · Digital PDF
1 of 4Front cover
Cover + 3 original interior pages. Select a page to look inside.
Understand what each order leaves and when the cash is actually available.
PDF downloads become available after payment confirmation.
Digital edition only. No physical book is shipped.
A closer look
A book for the decisions in front of you.
The third book separates sales, profit and cash. Work through product costs, pricing floors, discounts, delivery, settlements and acquisition costs, then connect order records with inventory and a dated cash plan.
Is this a familiar challenge?
- Confusing markup with margin or sales with available cash
- Leaving returns, delivery and payment deductions out of order costs
- Buying inventory without planning when supplier and refund payments fall due
What you’ll learn
Follow the order’s money
Account for discounts, shipping, failed orders, payment deductions and marketing when assessing contribution.
Give every rupee a date
Connect profit, stock and variant decisions to a thirteen-week cash plan and a regular money review.
Who it’s for
Small Indian product businesses and online sellers who need to understand pricing, order economics, stock and cash timing.
Put it to work
Fill the product cost card using your own invoices and observed costs. Maintain the cash plan and monthly money review. Use it alongside the marketing book before raising spend, and the fourth book when returns or supplier issues affect cash.
Inside the book: contents
01A Busy Store Can Still Be Broke
02One Product. More Than One Cost
03The Quote Is Not the Landed Cost
04MRP Is Not Money You Keep
05Markup Is Not Margin
06Find the Floor Before You Pick the Price
07The Discount Comes Out of Your Share
08A Bigger Basket Is Not Automatically a Better Basket
09Your Parcel Has a Price Tag Too
10The Orders You Don’t Keep Still Cost Money
11The Payment Arrived. Where Did the Rest Go?
12ROAS Cannot Pay the Supplier
13Don’t Spend Tomorrow’s Repeat Orders Today
14One Order Needs One Money Trail
15Meet the Profit and Loss Statement
16Profit Can Be Trapped on a Shelf
17Your Sizes and Shades Are Holding Cash
18The Cheap MOQ Can Be an Expensive Decision
19Give Every Rupee a Date
20Some Deductions Are Tax Money
21The Business Has to Pay for Your Time Too
22A Marketplace Fee Is Only Half the Comparison
23Borrowing Buys Time. It Doesn’t Repair the Order
24Make Friday Your Money Day
Examples and worksheet figures are teaching illustrations. Adapt the material to your own business records and circumstances; reading a book does not guarantee a business result.
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A few useful answers.
What do I receive?
The complete 60-page PDF edition of Sold Out. Still Broke?, including its workbook pages. This is a digital book, not a physical delivery.
Can I look inside before buying?
Yes. The gallery above includes the cover and three original interior pages from this book. Use the arrows or thumbnails, and enlarge any page to read it.
How do I get the book after payment?
Once your payment is confirmed, your order page provides the PDF download. If confirmation is pending, that page checks the payment status before making downloads available.
Should I choose one book or the collection?
Choose an individual book for one specific subject. Start Selling Online Series: Choose and launch a product, attract customers, understand your numbers and handle the operational problems of selling online in India. The complete bundle is ₹499, with its current total confirmed at checkout.
More questions? Visit the FAQs or contact us.
Start Selling Online Bundle
Four books. From first idea to a business that can recover.
Choose and launch a product, attract customers, understand your numbers and handle the operational problems of selling online in India.
Buying each separately: ₹796. Collection saving: ₹297.
Explore the complete collection
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